Clique invites guests to sleep around

CANMORE, AB-To create a brand that better reflects the composition of its properties, Canmore, Alberta based Summit Hotel & Resort Management has now launched Clique Hotels & Resorts. The attention-grabbing slogan, ‘You're Invited to Sleep Around', accompanies the new Clique brand, as customers are invited to stay at the company's exclusive group of properties in southern Alberta.

"Creation of the Clique brand was necessary for the evolution of Summit as it continues to expand. All of our properties provide an excellent guest experience and we know our clients have expressed a strong desire to stay in other properties managed by the same group," says Jim Muir, president of Clique Hotels and Resorts, "and marketing the group of properties under the new Clique branding will make it easier for our guests to discover our other locations."

As the Calgary International Airport area's newest hotel, the Acclaim Hotel launched its edgy ‘Sleep With Someone New' campaign in March 2009. The innovative hotel slogan proved successful through billboards, trade shows and print media. Clique is optimistic that the forward-thinking ‘You're Invited to Sleep Around' campaign will provide similar success in the coming months.

Each property will continue to maintain its own character and identity, while providing a flair for delivering attentive service. The launch of the new brand includes a new website; www.clique.ca.

The Acclaim Hotel, which is now entering its second year of operations, celebrated the opening of the Pacini Pasta & Grill Ristorante in April 2010. This is the first western Canadian location of this Eastern Canada based restaurant chain.

In June 2009, Copperstone Resort in Dead Man's Flats was added to the Clique portfolio. It now boasts a top position amongst 31 hotels in Canmore on www.tripadvisor.com offering top quality at affordable rates.

Copperstone Resort in Dead Man's Flats, AB

Falcon Crest Lodge continues to perform as the top condo hotel in Canmore as it enters its sixth year in the highly competitive Bow Valley region. Clique also looks forward to the opening of its newest Rocky Mountain property, Stoneridge Mountain Resort. Located in Canmore, Stoneridge will offer 110 one, two, and three bedroom suites for visitors to the Bow Valley.